DPP · ESPR regulation

From QR code to brand experience.

Digital Product Passports that are more than compliance — they become the touchpoint between product, consumer and brand.

Start DPP plan See modules

One passport for the duty. One experience for the brand. One QR code for both.

Live preview

Your compliance cockpit

One data pool, three regulations

Active passports

Compliance score

Passport scans · 30 days

Obligations checklist

Pass-Layouts veröffentlicht
QR-Codes ausgerollt
Scan-Analytics aktiv
Channel-Partner verbunden

What is the DPP?

Duty becomes a brand asset.

The ESPR regulation demands structured, machine-readable product data — from 2027 for batteries, textiles and electronics, then gradually for all consumer goods.

Reguly turns the duty into a brand touchpoint: passport layouts with videos, how-tos, care instructions and scan analytics. Compliance that serves marketing.

What you get

Three modules for your Digital Product Passport.

Create the passport, go public, showcase in your brand layout. Three building blocks from ESPR wizard to scannable brand touchpoint.

DPP generator

Wizard to the ESPR-compliant passport

Guided creation of the Digital Product Passport — material, recycling, carbon footprint and sustainability claims in one wizard.

→ESPR wizard per product
→GS1-compliant product identifiers
→Material, recycling, carbon footprint

Product passports & QR codes

Publicly scannable, with scan analytics

Each passport gets a URL + QR code — consumers scan without login, every scan lands in Insights.

→QR code per product, print-ready
→Brand-conform layout (DE / EN)
→Scan analytics: reach, region, top products

Website editor

Product showcase in your brand layout

Build your public brand page right in the dashboard — showcase products, tell your story, Reguly hosts everything.

→Drag-&-drop editor with brand colours & logo
→Product showcase with images and videos
→Link-out from each passport to the brand page

Customer experience

Every package becomes a digital touchpoint.

Consumer scans at the shelf

QR code on the packaging leads straight to the public passport — no app download, no login.

Brand tells the story

Material, origin, recycling notes and sustainability claims in your brand layout — DE or EN.

Marketing sees the ROI

Every scan lands in Insights. Which passport runs, which region scans, which product wins.

Compliance + customer experience

The same dataset that secures your DPP regulatorily delivers the consumer brand touchpoint.

Transparent

One plan. One monthly rate. Cancel any time.

Monthly, no setup fee, cancel any time. Need PPWR too? Save with the Combo plan.

DPP — Experience

DPP plan

For brands that want to turn every package into a digital touchpoint — from ESPR wizard to publicly scannable passport.

On request

Per brand · plus VAT.

DPP generator (ESPR wizard)
QR code manager per product
Public brand page
Brand content & videos
Scan analytics in Insights
Multiple languages (DE / EN)
Email support

Start DPP plan

Tip · Combo plan

PPWR + DPP + AI Act

Packaging, passport and AI governance on one data pool — one bundled rateinstead of three separate plans.

On request

See Combo

GDPR compliant · cancel monthly · no setup fee. Enterprise terms? Contact sales.

Bereit anzufangen?

Duty meets experience on one QR code.

Start with the DPP generator and let Reguly turn your compliance passport into a brand asset — structured, scannable, audit-ready.

Start DPP plan See Combo

From QR scan to brand touchpoint — without a separate marketing platform.